Minesweeper publishers
Key results:Īfter extensive work on all of the points mentioned above, the main achievements happened in Minesweeper. The switch to Homa’s mediation provider brought the necessary LTV uplift: +26.10% LTV D0.Īfter changing the ad mediation platform, working on the waterfall optimization brought an increase of 15% in eCPM for the different ad placements on both OS (AND & iOS US, Banners, RV & IS).
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Homa increased IS frequency by 15% on days 3-10 and improved the offline level rewards by 17%. The team & Homa brought a new feeling to the game by implementing UX/UI changes and making the game’s experience better than the competition. First Time User Experience (FTUE) made it possible for new players to understand this board game from the 90s'. Many users didn’t understand how one should be playing a complex game like Minesweeper. Revamping the game flow brought an uplift of +9%, starting D1 of Playtime & Retention. In 1 iteration of the game, teams pushed for skins added for the Minesweeper board and a change in animations and mechanics, which had a +20% impact on the LTV.ĭaily Reward / Leaderboard / Challenges were consistent throughout the partnership and helped achieve the current heavy retention potential on D30-9.58%. Improve the juiciness of the core mechanic.
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Providing quick fixes to these optimization issues brought a +2pts RRD1 & +2pts RRD7 for the game.
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They both previously worked in successful gaming companies like King, Tripledot, and Google, which helped them start their project. Hyperlite Studios was founded by two experienced brothers from England-Robert and Mark Day. The player does not need to flag all mined cells to win.Discover how Homa Games helped Hyperlite studios reach the top charts for their casual title in less than a year. To win Minesweeper, a player must “explore” all non-mined cells.
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When Flagging Mode is “on”, a green border will appear around the board.Ĭlicking the Emoji Button, above the board, will begin a new game.
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When Flagging Mode is “off”, a red border will appear around the board. Uncovered cells will either display a blank tile (which will also uncover all adjacent non-mined cells), or feature a number indicating how many mines are either adjacent and/or diagonally to it.Ĭlicking the Flagging Mode Button, below the game board, will toggle Flagging Mode on and off. A standard click, or left click, will uncover a cell on the board. The first click in any game cannot result in uncovering a mine. Flagged cells indicate a potential mine location and are marked by the player.Ī player has only one life per game. Uncovered cells are exposed and unclickable. A covered cell is displayed as a blank, clickable cell. Minesweeper cells have 3 distinct states - covered, uncovered, and flagged. Other 247 Minesweeper seasonal variations, however, feature different themed icons such as Spring’s bumble bee mine and flower flags. In 247 Minesweeper, mines and flags resemble the classic Minesweeper icons of a naval mine and flag.